From concept to launch, the Disney® Princess collection was carefully curated to embody the distinct personality and colors of each princess while maintaining the design integrity of both Disney® and Candy Club.

The overarching vision was to ensure that the candy not only captured the unique personality and color palette associated with each princess but also upheld the design integrity inherent to both Disney® and Candy Club's brand identity.

This involved a comprehensive process of ideation, collaboration, and careful execution, where every detail was intricately woven to bring forth a collection that seamlessly blended the enchanting world of Disney® with the vibrant essence of Candy Club.